July 4, 2022

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Irina Shayk becomes the face of the new Jean Paul Gaultier collection

2 min read

Many of us remember the movies and series of past decades where beautiful girls would lie comfortably on the beach to dynamic disco tunes. So, supermodel Irina Shayk recreated the atmosphere of that time in the latest Jean Paul Gaultier campaign.

The luxury brand returned to the French Riviera in the early 21st century. The author of this idea managed to combine a clear love for the sultry silhouettes of the early 2000s with a trend for straight prints from the 90s.

The brand isn’t afraid to re-imagine its iconic designs through a modern lens, with the yellow type on the background paired with a slightly ironic introduction. In summer collections, the brand favors bright colors, using acidic pinks, limes, or more delicate peach and lavender hues.

The fashion house pays homage to the 1994 spring-summer show under the name Les Tautouges and re-adapted the paper banknote print into a more stretched and repackaged look.

Inspired by natural landscapes, one of the options for a vintage outfit combines branching palm trees and monetary symbols. Like a mermaid washed up in cute flippers, Irina appeared in a translucent top with ties, a neon stripe, a mask, and big bouncy earrings like Berry Caramel.

A similar image with the model’s leggings was also complemented by a tattoo in the form of a heart with piercing arrows made of rhinestones with the name of the brand. admit it; Who went crazy with a similarly cute inlay?

Of course, it is difficult to imagine an icon of that time without a fluffy dog ‚Äč‚Äčnearby, so the tailed companion became a true friend of Irina Shayk during a photo shoot and shooting a promotional video. Not without a cropped T-shirt, low-rise jeans, denim hat, corset top, a leotard with side ties, and an elegant vest.

The classic two-piece suit with a delicious chocolate-colored skirt was also complemented by bright neon embroidery with the brand’s logo.

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